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Discussion about the name

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  • Michel van Hagen MRA-Founderundefined Michel van Hagen MRA-Founder

    As director of MyRoute-app, I have to choose the name of the app. That is not as easy as it seems ๐Ÿ˜ต . The company name is MyRoute-app. We have 2 products: 1. MRA Route Planner. 2. MRA Navigation Next. I think that's the most logical choice.

    But...

    The app is more than just a navigation app, it is also an extension of the website. In the future, more and more web functions will also be built into the app. That's why we named the free app 'MyRoute-app'. Recognizable and easy to find via search and future-proof.

    The name of the navigation module that you can buy in-app or via the website is MRA Navigation Next, which is also the name we use for marketing and sales. You download the MyRoute app for free and you buy the MRA Navigation Next subscription for premium navigation.

    That's how it is now.

    Tips and comments are always allowed ๐Ÿ˜Š .

    Con Hennekensundefined Offline
    Con Hennekensundefined Offline
    Con Hennekens
    Alpha tester
    wrote on last edited by
    #5

    @Michel-van-Hagen-MRA-Founder, If you call the Navigation app "Next" I am already curious what the next app will be called ๐Ÿ˜‰

    I am just an enthusiastic MRA user, and hope you will be one too!

    Most motorcycle problems are caused by the nut that connects the handlebar to the saddle.

    Streetpilot 2610 / Zumo 660 / Zumo 395 / CAT S52 + MRA app

    Rob Verhoeffundefined 1 Reply Last reply
    0
    • Con Hennekensundefined Con Hennekens

      @Michel-van-Hagen-MRA-Founder, If you call the Navigation app "Next" I am already curious what the next app will be called ๐Ÿ˜‰

      Rob Verhoeffundefined Offline
      Rob Verhoeffundefined Offline
      Rob Verhoeff
      Alpha tester
      wrote on last edited by
      #6

      @Con-Hennekens "Branding" is such a difficult part of the whole proces. Ziggo does the same with their mediabox. They call it "Mediabox Next". I agree with you. What's comming "next" ๐Ÿ˜

      BMW K1600GT-P (2013) with BMW Navigator | Nolan N100-5 with Sena 30K
      iOS on iPhone 13 (mounted on Quadlock)
      Apple CarPlay in VW T-Roc (wired)
      Routelab on MacBook Air & iMac (Sequoia & Monterey)

      1 Reply Last reply
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      • Michel van Hagen MRA-Founderundefined Michel van Hagen MRA-Founder

        As director of MyRoute-app, I have to choose the name of the app. That is not as easy as it seems ๐Ÿ˜ต . The company name is MyRoute-app. We have 2 products: 1. MRA Route Planner. 2. MRA Navigation Next. I think that's the most logical choice.

        But...

        The app is more than just a navigation app, it is also an extension of the website. In the future, more and more web functions will also be built into the app. That's why we named the free app 'MyRoute-app'. Recognizable and easy to find via search and future-proof.

        The name of the navigation module that you can buy in-app or via the website is MRA Navigation Next, which is also the name we use for marketing and sales. You download the MyRoute app for free and you buy the MRA Navigation Next subscription for premium navigation.

        That's how it is now.

        Tips and comments are always allowed ๐Ÿ˜Š .

        Bart De Medtsundefined Offline
        Bart De Medtsundefined Offline
        Bart De Medts
        Alpha tester
        wrote on last edited by
        #7

        @Michel-van-Hagen-MRA-Founder personally, I would just call it Navigation.... without the "next".

        ๐Ÿ๏ธ Motorcycle: DMD-T665 + SilverFox controller
        ๐Ÿš— Car: iPhone 15 Pro with wireless Apple CarPlay

        Ad Boumanundefined Con Hennekensundefined 2 Replies Last reply
        1
        • Michel van Hagen MRA-Founderundefined Michel van Hagen MRA-Founder

          As director of MyRoute-app, I have to choose the name of the app. That is not as easy as it seems ๐Ÿ˜ต . The company name is MyRoute-app. We have 2 products: 1. MRA Route Planner. 2. MRA Navigation Next. I think that's the most logical choice.

          But...

          The app is more than just a navigation app, it is also an extension of the website. In the future, more and more web functions will also be built into the app. That's why we named the free app 'MyRoute-app'. Recognizable and easy to find via search and future-proof.

          The name of the navigation module that you can buy in-app or via the website is MRA Navigation Next, which is also the name we use for marketing and sales. You download the MyRoute app for free and you buy the MRA Navigation Next subscription for premium navigation.

          That's how it is now.

          Tips and comments are always allowed ๐Ÿ˜Š .

          Stefan Hummelinkundefined Offline
          Stefan Hummelinkundefined Offline
          Stefan Hummelink
          Alpha tester
          wrote on last edited by Stefan Hummelink
          #8

          @Michel-van-Hagen-MRA-Founder In my opinion the "Next" appendix in the name should be removed. In 3 months time, nobody remembers the " old" MRA Navigation app and with it it's relation to a SEPARATE app.

          I would simply offer the following product types and put out a e-mail to every registered user how the new system is connected together.

          MyRoute-App Routeplanner
          MyRoute-App Mobile (excl./incl. add-in Navigation module)

          Along with the e-mail, the table view that is now hidden underneath the 'show all features' should be redesigned to be an eye-catching first view when one enters the webshop. Perhaps even an interactive flowchart that one can follow to identify the subscription one needs based on the features one wants to be able to use.

          It all starts with identifying the differences between routeplanner subscription and navigation subscription.

          Manks bu'j te bange.

          1 Reply Last reply
          4
          • Bart De Medtsundefined Bart De Medts

            @Michel-van-Hagen-MRA-Founder personally, I would just call it Navigation.... without the "next".

            Ad Boumanundefined Offline
            Ad Boumanundefined Offline
            Ad Bouman
            wrote on last edited by
            #9

            @Bart-DM I agree. I worked for a company who had the names of their products prefixed with NEWGEN (New Generation). The marketing department decided that had to be dropped after 5 years also.

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            0
            • Bart De Medtsundefined Bart De Medts

              @Michel-van-Hagen-MRA-Founder personally, I would just call it Navigation.... without the "next".

              Con Hennekensundefined Offline
              Con Hennekensundefined Offline
              Con Hennekens
              Alpha tester
              wrote on last edited by
              #10

              @Bart-DM, I agree, because that's what it is. The subscription should be called Navigation. The App already has a name. MyRoute-App...

              I am just an enthusiastic MRA user, and hope you will be one too!

              Most motorcycle problems are caused by the nut that connects the handlebar to the saddle.

              Streetpilot 2610 / Zumo 660 / Zumo 395 / CAT S52 + MRA app

              1 Reply Last reply
              1
              • Nick Carthewundefined Offline
                Nick Carthewundefined Offline
                Nick Carthew
                RouteXpert
                wrote on last edited by
                #11

                First of all I think that the name MyRoute-app should only be used for the company as a whole. I also think that all products should start with the prefix MRA.
                MRA RoutePlanner
                MRA Mobile
                MRA Navigation

                Always willing to help if I can.
                Triumph Tiger 1200 XRT called Tina.
                MRA Navigation Next and SilverFox B8J bar buttons.
                Quadlock wireless mount for IPhone 11.
                Cardo Scala Packtalk Bold.
                TomTom Rider 500. (In the cupboard now)

                Bart De Medtsundefined Jack van Tilburgundefined Richard 18undefined Drabslabundefined 4 Replies Last reply
                5
                • Nick Carthewundefined Nick Carthew

                  First of all I think that the name MyRoute-app should only be used for the company as a whole. I also think that all products should start with the prefix MRA.
                  MRA RoutePlanner
                  MRA Mobile
                  MRA Navigation

                  Bart De Medtsundefined Offline
                  Bart De Medtsundefined Offline
                  Bart De Medts
                  Alpha tester
                  wrote on last edited by
                  #12

                  @Nick-Carthew Exact!

                  ๐Ÿ๏ธ Motorcycle: DMD-T665 + SilverFox controller
                  ๐Ÿš— Car: iPhone 15 Pro with wireless Apple CarPlay

                  1 Reply Last reply
                  0
                  • Nick Carthewundefined Nick Carthew

                    First of all I think that the name MyRoute-app should only be used for the company as a whole. I also think that all products should start with the prefix MRA.
                    MRA RoutePlanner
                    MRA Mobile
                    MRA Navigation

                    Jack van Tilburgundefined Offline
                    Jack van Tilburgundefined Offline
                    Jack van Tilburg
                    wrote on last edited by
                    #13

                    @Nick-Carthew +1 ๐Ÿ‘

                    1 Reply Last reply
                    0
                    • Michel van Hagen MRA-Founderundefined Offline
                      Michel van Hagen MRA-Founderundefined Offline
                      Michel van Hagen MRA-Founder
                      Administrator
                      wrote on last edited by
                      #14

                      We do not think MRA Mobile covers the load if you are looking for a route app in the App Store and Google Play.

                      That is why we chose MyRoute-app, a brand name with protection. If you find us via the protected brand name 'MyRoute-app', you can choose from the products MRA Routeplanner and MRA Navigation Next or continue to use MyRoute-app for free.

                      With the Next addition, we distance ourselves from the old, not so well-reviewed app. After all, we have embarked on a new path. There will therefore be no Next after the Next.

                      But interesting discussion, keep it alive!

                      โ€œPeople donโ€™t take trips, trips take people.โ€ โ€“ John Steinbeck

                      Bart De Medtsundefined Stefan Hummelinkundefined flamingm0eundefined 3 Replies Last reply
                      1
                      • Nick Carthewundefined Nick Carthew

                        First of all I think that the name MyRoute-app should only be used for the company as a whole. I also think that all products should start with the prefix MRA.
                        MRA RoutePlanner
                        MRA Mobile
                        MRA Navigation

                        Richard 18undefined Offline
                        Richard 18undefined Offline
                        Richard 18
                        wrote on last edited by
                        #15

                        @Nick-Carthew said in Discussion about the name:

                        First of all I think that the name MyRoute-app should only be used for the company as a whole. I also think that all products should start with the prefix MRA.
                        MRA RoutePlanner
                        MRA Mobile
                        MRA Navigation

                        I agree. That is what I was sort of leaning towards with my comment about Unilever.

                        Use MyRoute only for corporate or holding company stuff. Likewise, MyRoute app.

                        For everything else, the three (hopefully) simple names should do.

                        1 Reply Last reply
                        2
                        • Michel van Hagen MRA-Founderundefined Michel van Hagen MRA-Founder

                          We do not think MRA Mobile covers the load if you are looking for a route app in the App Store and Google Play.

                          That is why we chose MyRoute-app, a brand name with protection. If you find us via the protected brand name 'MyRoute-app', you can choose from the products MRA Routeplanner and MRA Navigation Next or continue to use MyRoute-app for free.

                          With the Next addition, we distance ourselves from the old, not so well-reviewed app. After all, we have embarked on a new path. There will therefore be no Next after the Next.

                          But interesting discussion, keep it alive!

                          Bart De Medtsundefined Offline
                          Bart De Medtsundefined Offline
                          Bart De Medts
                          Alpha tester
                          wrote on last edited by
                          #16

                          @Michel-van-Hagen-MRA-Founder I understand you, but the old app will be forgotten very quickly. That you choose the name MyRoute app instead of MRA makes sense to me.

                          ๐Ÿ๏ธ Motorcycle: DMD-T665 + SilverFox controller
                          ๐Ÿš— Car: iPhone 15 Pro with wireless Apple CarPlay

                          1 Reply Last reply
                          0
                          • Nick Carthewundefined Nick Carthew

                            First of all I think that the name MyRoute-app should only be used for the company as a whole. I also think that all products should start with the prefix MRA.
                            MRA RoutePlanner
                            MRA Mobile
                            MRA Navigation

                            Drabslabundefined Offline
                            Drabslabundefined Offline
                            Drabslab
                            wrote on last edited by
                            #17

                            @Nick-Carthew said in Discussion about the name:

                            MRA RoutePlanner
                            MRA Mobile
                            MRA Navigation

                            I largely agree, I see no reason to continue with MRA Mobile. Navigation is mobile as well, no?

                            The "next" addition was a good title for the development project but can be forgotten now?

                            And, I do hope that the "next" phase of the routeplanner will remain a web and large screen based solution and not an attempt to squeeze route making into a tiny phone screen. ๐Ÿ™‚

                            It is not difficult, it is easy, it's a hobby

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                            1
                            • Michel van Hagen MRA-Founderundefined Michel van Hagen MRA-Founder

                              We do not think MRA Mobile covers the load if you are looking for a route app in the App Store and Google Play.

                              That is why we chose MyRoute-app, a brand name with protection. If you find us via the protected brand name 'MyRoute-app', you can choose from the products MRA Routeplanner and MRA Navigation Next or continue to use MyRoute-app for free.

                              With the Next addition, we distance ourselves from the old, not so well-reviewed app. After all, we have embarked on a new path. There will therefore be no Next after the Next.

                              But interesting discussion, keep it alive!

                              Stefan Hummelinkundefined Offline
                              Stefan Hummelinkundefined Offline
                              Stefan Hummelink
                              Alpha tester
                              wrote on last edited by Stefan Hummelink
                              #18

                              @Michel-van-Hagen-MRA-Founder said in Discussion about the name:

                              With the Next addition, we distance ourselves from the old, not so well-reviewed app. After all, we have embarked on a new path. There will therefore be no Next after the Next.

                              Put yourself in the position of a potential new user 2 years from now. How does the Next addition in the name of MyRoute-App Navigation provide him with clear information? Next by itself implies a relation to something Previous. He/she most likely will never know about the old app since it is discontinued already by more than 1.75 years.

                              In fact, I would even go as far saying that Next only makes sure he or she is coming here on the forum to ask about the meaning of this Next thing only to know that it was due to an old app that got less positive reviews.

                              To me it would make sense to simply proceed with MyRoute-App Navigation as the title, since the apps are "merged" and no one can backtrack to the old app, except for the current user base, which should simply be informed about these critical changes.

                              But hey, that's just my two cents. ๐Ÿ˜ƒ

                              Manks bu'j te bange.

                              Con Hennekensundefined 1 Reply Last reply
                              3
                              • Michel van Hagen MRA-Founderundefined Michel van Hagen MRA-Founder

                                We do not think MRA Mobile covers the load if you are looking for a route app in the App Store and Google Play.

                                That is why we chose MyRoute-app, a brand name with protection. If you find us via the protected brand name 'MyRoute-app', you can choose from the products MRA Routeplanner and MRA Navigation Next or continue to use MyRoute-app for free.

                                With the Next addition, we distance ourselves from the old, not so well-reviewed app. After all, we have embarked on a new path. There will therefore be no Next after the Next.

                                But interesting discussion, keep it alive!

                                flamingm0eundefined Offline
                                flamingm0eundefined Offline
                                flamingm0e
                                wrote on last edited by
                                #19

                                @Michel-van-Hagen-MRA-Founder said in Discussion about the name:

                                That is why we chose MyRoute-app, a brand name with protection. If you find us via the protected brand name 'MyRoute-app', you can choose from the products MRA Routeplanner and MRA Navigation Next or continue to use MyRoute-app for free.

                                And sadly when I have told people about MyRoute-app, their google search yields a different product, because they searched for MyRoute (not understanding that APP is part of the company name). MyRoute is similar enough to people that don't know (because it's a website for creating routes for fleet vehicles, etc).

                                1 Reply Last reply
                                0
                                • Stefan Hummelinkundefined Stefan Hummelink

                                  @Michel-van-Hagen-MRA-Founder said in Discussion about the name:

                                  With the Next addition, we distance ourselves from the old, not so well-reviewed app. After all, we have embarked on a new path. There will therefore be no Next after the Next.

                                  Put yourself in the position of a potential new user 2 years from now. How does the Next addition in the name of MyRoute-App Navigation provide him with clear information? Next by itself implies a relation to something Previous. He/she most likely will never know about the old app since it is discontinued already by more than 1.75 years.

                                  In fact, I would even go as far saying that Next only makes sure he or she is coming here on the forum to ask about the meaning of this Next thing only to know that it was due to an old app that got less positive reviews.

                                  To me it would make sense to simply proceed with MyRoute-App Navigation as the title, since the apps are "merged" and no one can backtrack to the old app, except for the current user base, which should simply be informed about these critical changes.

                                  But hey, that's just my two cents. ๐Ÿ˜ƒ

                                  Con Hennekensundefined Offline
                                  Con Hennekensundefined Offline
                                  Con Hennekens
                                  Alpha tester
                                  wrote on last edited by
                                  #20

                                  @StefanHummelink, totally right!

                                  I am just an enthusiastic MRA user, and hope you will be one too!

                                  Most motorcycle problems are caused by the nut that connects the handlebar to the saddle.

                                  Streetpilot 2610 / Zumo 660 / Zumo 395 / CAT S52 + MRA app

                                  1 Reply Last reply
                                  0
                                  • Michel van Hagen MRA-Founderundefined Michel van Hagen MRA-Founder

                                    As director of MyRoute-app, I have to choose the name of the app. That is not as easy as it seems ๐Ÿ˜ต . The company name is MyRoute-app. We have 2 products: 1. MRA Route Planner. 2. MRA Navigation Next. I think that's the most logical choice.

                                    But...

                                    The app is more than just a navigation app, it is also an extension of the website. In the future, more and more web functions will also be built into the app. That's why we named the free app 'MyRoute-app'. Recognizable and easy to find via search and future-proof.

                                    The name of the navigation module that you can buy in-app or via the website is MRA Navigation Next, which is also the name we use for marketing and sales. You download the MyRoute app for free and you buy the MRA Navigation Next subscription for premium navigation.

                                    That's how it is now.

                                    Tips and comments are always allowed ๐Ÿ˜Š .

                                    Lynchy67undefined Offline
                                    Lynchy67undefined Offline
                                    Lynchy67
                                    Valued contributor
                                    wrote on last edited by
                                    #21

                                    @Michel-van-Hagen-MRA-Founder

                                    My 2 cents.
                                    Plan and Ride

                                    You donโ€™t stop riding when you get old, you get old when you stop riding.

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